
Apple's foldable is iPhone Duo, costs $1,999 and ships on 23 October. The telling decision is not the 7.6-inch inner display — it is that the closed phone gives up almost nothing.

NEW: A physical aperture that moves between ƒ/1.48 and ƒ/4, and a sensor that signs what it saw so a photo can be proved unedited.

Apple’s “Surprise and shine” event takes place on Wednesday, September 9, at 10 a.m. PT. The confirmed part is the event itself; the hardware lineup remains unconfirmed.

After 15 years under Tim Cook, Apple has officially handed the CEO role to John Ternus. The transition marks a new chapter for Apple, with AI, product innovation and supply-chain strategy likely to define the next era.

The M6 and M5 Pro Mac mini join the M5 Max and M5 Ultra Mac Studio in a desktop lineup built around private, always-available AI compute.

Apple is extending Private Cloud Compute to third-party infrastructure, testing whether cloud-scale AI and verifiable privacy can coexist.
Brand work, campaign or marketing assets — let’s talk.